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Subject: Succesful pitch
Publication: Legal Week
Written by: Gary Williams
Ever considered what is going through a potential client’s head when you pick up the phone to them? Gary Williams enters the mind of a chief executive and reveals the secrets of a successful pitch.
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Subject: Client Care
Publication: RICS Business
Written by: Paul Matthews
Looking after and nurturing your clients can mean repeat business in an increasingly competitive marketplace, says Paul Matthews. Here he outlines some key ways to protect your clients from competitor advances.
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Subject: Coaching
Publication: LETG Newsletter
Written by: David Tovey
Coaching gives an individual the opportunity to gain help and support that is 100% focused on overcoming particular challenges they face. Given the time pressures lawyers face today, this is becoming very attractive and often requested.
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Subject: Leadership
Publication: The Actuary
Written by: David Tovey
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Subject: Added value
Publication: Best Practice Magazine
Written by: Romey Ghadially
Added value isn’t about just doing a good job. Get it right and it can boost profitability levels and lead to a more loyal client base.
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Subject: Media agencies pitching for business
Publication: Media Week
Written by: Paul Denvir
Media agencies are currently spreading themselves too thinly and pitching for every opportunity that comes their way. Paul Denvir says that a few searching questions before pitching could be the difference between winning, losing - or not pitching at all.
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Subject: Managing Key Clients 2004 - Marketing Services
Publication: Media Week
Written by: Media Week
New report criticises media buying agencies for approach to pitching and warns of further pressure on fees
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Subject: Managing Key Clients 2004 - Marketing Services
Publication: New Media Age
Written by: Claire Armitt
Four-fifths of interactive agencies would pitch for jobs they were unlikely to win, a new study reveals.
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Subject: Business development
Publication: PSMG Magazine
Written by: David Tovey and Stuart Dey
If a destination for your firm is client base expansion, how easy is it proving to get everyone on board? Have you set off yet? Or are you all still waiting at the station, or even having difficulty getting everyone on the platform?
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Subject: Cross-selling
Publication: PM Magazine
Written by: John Monks and Paul Telfer
John Monks and Paul Telfer, discuss how to motivate clients to want to buy more of your services.
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Subject: Managing Key Clients 2004 - Marketing Services
Publication: Media Week
Written by: Tony Lithgow
Even the biggest agencies are admitting to spreading themselves too thinly in the race to sign up more clients.
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Subject: Managing Key Clients 2004 - Marketing Services
Publication: Financial Times
Written by: Emiko Terazono
No one wants to lose business. So what do you do to prevent it? We analyse research on client management and take a light-hearted look at the views of some agency types.
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Subject: Internal Communication
Publication: Professional Marketing Magazine
Written by: Paul Matthews and Paul Denvir
The power of internal communication and client management in business development.
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Subject: Local authority ICT
Publication: Socitm News
Written by: Tim Rusling
Some Local Authority ICT units tell us they sometimes struggle with other departments pigeon-holing them for offering a particular service. This can cause them to work reactively and not always to the full extent of their ability.
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Subject: Referral network
Publication: Accountancy Age
Written by: Romey Ghadially
A sound network of contacts is vital to the long-term success of any practice, but finding and keeping contacts is the tricky bit.
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Subject: Measuring marketing and business development. The business development process
Publication: Accountancy Age (Best Practice)
Written by: Kevin Walker
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Subject: Business development
Publication: Professional Marketing Magazine
Written by: John Monks
Over the last year we’ve discussed the six attributes of really great firms. So far we’ve examined how they decide who (and where) they want to be and we’ve explored the nuances of their leadership and their people. We’ve also revealed the factors behind their ability to differentiate and focus on service streams that attract great clients. Now it is time to look at their philosophy and approach to business development.
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Subject: New business development
Publication: Accountancy Magazine
Written by: John Monks & David Tovey
Lawyers v accountants. Who's the best at winning more business?
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Subject: Referral networks
Publication: Professional Marketing
Written by: Romey Ghadially
What’s at the heart of a referral network? Romey Ghadially, of The PACE Partners, looks at the key activities needed to build such networks.
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Subject: Client relationships
Publication: Legal Week
Written by: Paul Denvir and Tim Nightingale
With the traditional litigation market shrinking, it is important to adjust your approach in order to remain a leading and profitable player, say Paul Denvir and Tim Nightingale.
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Subject: Client relationships in professional services
Publication: The Marketer
Written by: Michelle Gahagan and John Monks
Greater choice in the modern marketplace means that clients are more likely to change their advisors than in the past. Michelle Gahagan and John Monks explain how to keep hold of your key business partners.
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Subject: Business Development Training
Publication: Legal Week
Written by: David Tovey
How can you really hit your fee income targets? Bringing in new business is a daunting prospect for lawyers at all levels. David Tovey offers his advice on how to get the most out of business development training.
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Subject: Business development. Targeting
Publication: PSMG Newsletter
Written by: John Monks
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Subject: Cross-selling
Publication: PSMG news
Written by: John Monks
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Subject: Coaching
Publication: www.qsweek.com
Written by: Romey Ghadially
As a way to develop new skills, behaviours and practices, coaching, offers a means of building effective self-development into busy daily routines.
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Subject: Listening Skills
Publication: Estates Gazette
Written by: Paul Denvir
All ears Really listening to your clients will generate greater value for them and will win more lucrative contracts for your business, writes Paul Denvir.
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Subject: Business development strategies. Selling skills
Publication: Axiom
Written by: Dr Clifford Ferguson Ferguson, Kevin Walker and Paul Denvir
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Subject: Client relationship management
Publication: PM Magazine
Written by: Gary Williams
Gary Williams, of The PACE Partners, discusses ways in which firms can concentrate on their existing clients
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Subject: Client relationship management
Publication: Accountancy Age Best Practice Magazine
Written by: John Monks
You may think your clients are faithful to your firm, but rivals are probably making advances on them. John Monks tells how to put the ‘love’ back into your client relationships.
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Subject: Creating new clients
Publication: Practice Society Newsletter
Written by: John Monks
What will your ideal client base look like in two to three years time? Invariably many firms say it will be different to their current one.
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Subject: New business development
Publication: Professional Marketing
Written by: Heather Bernini
A review of Creating New Clients book
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Subject: Business Development. Marketing. Differentiation
Publication: Construction Marketer
Written by: Clifford Ferguson
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Subject: Pitching and Procurement
Publication: Axiom
Written by: John Monks
Increasingly professional services firms are encountering procurement professionals when pitching for new business. The role of these professionals is not necessarily to drive down the fees.
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Subject: Events
Publication: qsweek.com
Written by: Michelle Gahagan
QS firms invest significant sums of money, time and energy on their client events. With the summer corporate hospitality season around the corner, here are some ideas on how to make your event a truly great one, one that actively contributes to the bottom line.
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Subject: Client expectations
Publication: PM Magazine
Written by: Gary Williams and John Monks
To avoid falling out, firms must understand their clients' expectations and adapt to satisfy them. But what do you do if the expectations are unreasonable? How can firms keep clients without hammering their profitability?
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Subject: Leadership
Publication: Accountancy Magazine
Written by: Paul Denvir
Cultivating leaders has not always been a priority for accountancy practices. Paul Denvir suggests steps firms can take in selecting and developing staff and ensuring a more successful future.
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Subject: Events
Publication: www.legalhub.com
Written by: Michelle Gahagan and Shelley Hill
Client events don’t come cheap and running them only makes sense if you plan to make tangible returns from hosting them. In the first of two articles on the subject of client events, Michelle Gahagan and Shelley Hill suggest some tactics for ensuring that your clients attend and value your firm’s event.
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Subject: Events
Publication: www.legalhub.co.uk
Written by: Michelle Gahagan and Shelley Hill
To be successful, scrupulous planning is a key requirement of running any client event. Excellent preparation, fielding your own best people to play host, and post event follow-up are absolute essentials in making the most of such opportunities. In the second article on the subject Michelle Gahagan and Shelley Hill offer some advice.
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Subject: Business development training
Publication: Professional Marketing Magazine
Written by: John Monks and Paul Matthews
Marketers, business developers and their collegues in HR have had a great role to play in ensuring their firms turn BD training into real new business opportunities.
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Subject: Training
Publication: www.qsweek.com
Written by: Michelle Gahagan
What QS firm doesn’t want new business? It’s a key desire of most and one that forces many to invest heavily in business development training for their people. But once back in the office QSs sometimes struggle to apply their learning. How can this be avoided and how can your firm ensure its investment in business development training does result in new business?
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Subject: Training
Publication: LETG Newsletter
Written by: Gary Williams
Throughout the UK, Law firms are spending thousands and thousands of pounds in developing the business development capabilities of their fee-earners. Behind this investment is a keen ambition to secure new business and generate greater top line growth. But does this investment always bring the desired return?
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Subject: New clients
Publication: QS Week online
Written by: Paul Denvir
Research suggests client's dislike and are resistant to unsolicited approaches, so we do not advocate cold calling. Besides QS's hate cold calling as it goes against their ethics and sense of professionalism!
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Subject: 'Beauty Parade' series of articles 2 of 4
Publication: psmg
Written by: Paul Telfer
All too often the time-frame from an invitation to pitch arriving to the point when a submission needs to be sent is very short. It rarely gives a good opportunity for a firm to really get to know the prospect client, let alone put together a really tailored solution.
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Subject: Added Value
Publication: RICS Business
Written by: John Monks and Romey Ghadially
Adding value is all about delivering services over and above expectations, explain John Monks and Romey Ghadially.
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Subject: Marketing
Publication: Practice Matters
Written by: Michelle Gahagan and John Monks
Some small businesses see marketing as a luxury – one that they’d love to do, but feel they can’t afford. The ‘marketing needs mountains of money’ misconception often prevents many small accountancy firms growing their client portfolios.
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Subject: Great firms
Publication: Professional Marketing magazine
Written by: Michelle Gahagan David Tovey and John Monks
In this next installment of their six part series revealing the secrets of great firms, PACE turn their attention to the make or break component of professional services, the people.
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Subject: Cross-selling
Publication: Estates Gazette
Written by: Paul Denvir
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Subject: Business development strategies
Publication: In Brief Magazine
Written by: Clifford Ferguson
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Subject: Recruitment
Publication: www.qsweek.co.uk
Written by: David Tovey
Many property firms headhunt outstanding QSs from rivals to bring that person’s greatness into their own organisation. But this doesn’t always bring the rewards that were originally intended. The headhunted QS finds the new firm’s culture and systems at odds with the very things that made them great at their previous employer.
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Subject: Staff retention
Publication: RICS Business
Written by: Paul Denvir and David Tovey
Spring is in the air and the nights are finally getting lighter. There’s a chance to re-energise and, for many facing a new financial year, a chance to plan how best to grow in the uncertain and possibly rocky times ahead.
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Subject: Referral networks
Publication: Legal Hub
Written by: Romey Ghadially
New lead generation through client testimonials and referrals should be actively encouraged says Romey Ghadially. Here, he offers some practical advice and tactics, which can be used to secure them.
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Subject: Client meetings
Publication: QS Week Online
Written by: Gary Williams
When approaching a client meeting, beware the trap of going into the meeting unprepared. It sounds obvious, but we have seen many busy QS professionals fail to allocate enough time to prepare a good approach. The more time you can devote to preparation, the better the meeting experience will be for you and the client.
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Subject: Business development
Publication: Estates Gazette
Written by: Helen Osborne
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Subject: 'Beauty Parade' series of articles 3 of 4
Publication: psmg
Written by: Paul Matthews
What are they? Bluebirds are those new business opportunities, which seem to fly in through the window. Many professional services firms are tempted to pitch for every bluebird that comes their way, but this may not be a profitable use of their resources in the long-term. In this, our third article in our ‘beauty parades’ series for psmg, we look at how firms can evaluate a bluebird to assess whether they should pitch for it. We will also look at how a firm can maximise its chances of converting that bluebird into real fee-income.
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Subject: Business development. Targeting
Publication: Construction Marketer
Written by: David Tovey
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Subject: 'Beauty Parade' series of articles 4 of 4
Publication: psmg
Written by: John Monks
In this final article in our ‘Beauty Parades’ series, we focus on the pitch itself and give some tips on tactics that can be used to improve a professional services firm’s chances at winning.
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Subject: Fantastic Firms
Publication: Accountancy Magazine
Written by: John Monks/ David Tovey
What is the difference between a reasonably successful firm and a really great one?
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Subject: Cross-selling
Publication: Construction Marketer
Written by: Paul Denvir
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Subject: Cross Selling
Publication: Accountancy Magazine
Written by: Paul Matthews and Paul Telfer
How do you strike the balance between keeping your clients informed as to all the services you offer, and avoid coming across a pushy salesman?
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Subject: Creating New Clients
Publication: New Civil Engineer
Written by: Paul Matthews and Paul Telfer
New research shows that engineers score better than most professions in tendering for new projects. And they could increase the success with close study of the client.
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Subject: Competitors
Publication: Estates Gazette
Written by: Romey Ghadially and Gary Williams
Property advisers need to keep their wits about them in a downturn if they are to fend off competitors. Romey Ghadially and Gary Williams advise on how to keep clients happy and forestall competitive advances.
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Subject: Leadership
Publication: axiom
Written by: David Tovey
David Tovey argues that, contrary to popular belief, leaders aren't born, they're made.
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Subject: Leadership
Publication: Estates Gazette
Written by: David Tovey
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Subject: Leadership
Publication: New Civil Engineer
Written by: David Tovey
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Subject: Leading Business Development
Publication: PM Forum Magazine
Written by: David Tovey
There are lots of firms attempting new business or cross-selling drives. Why do so many flounder and what can be done to make them successful? David Tovey offers some suggestions.
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Subject: Leadership
Publication: In Brief Magazine
Written by: David Tovey
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Subject: Business development
Publication: The Times
Written by: Paul Denvir
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Subject: Business development training
Publication: New Civil Engineer
Written by: New Civil Engineer
Atkins describes their training for middle managers
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Subject: Listening skills
Publication: Accountancy Age - Best Practice Magazine
Written by: Paul Denvir
Lending an ear to your clients’ concerns will ensure you present tailored solutions to their problems.
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Subject: Invitations to tender
Publication: Practice Matters
Written by: Gary Williams and John Monks
Responding to invitations to tender can be a costly business, irrespective of whether you can win, but especially if you lose. So does it make sense to do it, ask Gary Williams and John Monks.
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Subject: Beauty Parades and pitches
Publication: Legal Week
Written by: Paul Telfer
There is more to winning a pitch than silky-smooth presentation skills. The most successful firms are learning to focus their resources on the clients that matter most – and getting to know what makes those clients tick. Paul Telfer reports
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Subject: Procurement
Publication: Accountancy Age
Written by: John Monks
Contracting out is no longer purely a public sector pursuit. If shrewd, firms can profit greatly from tendering by private companies.
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Subject: Added value
Publication: Axiom
Written by: Gary Williams
In a highly competitive world where law firms are trying to distinguish themselves, the term ‘added value’ has become very popular. Many firms, in their promotional material, do indeed promise to ‘add value’ in some way. But do people know what it really means and do clients believe they are truly getting it?
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Subject: Leadership
Publication: Professional Marketing Magazine
Written by: David Tovey
In research carried out by The PACE Partners, leadership repeatedly crops up as a key driver in the success of outstanding firms. But what does good leadership look like in these professional services businesses?
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Subject: Key client management
Publication: Construction Marketer
Written by: Dr Clifford Ferguson
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Subject: Business development
Publication: Professional Marketing
Written by: Kevin Walker and Paul Denvir
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Subject: Client relationship management
Publication: Estates Gazette
Written by: Kevin Walker
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Subject: Negotiation
Publication: Legal Week
Written by: Paul Denvir and Paul Matthews
Law firms should not be afraid to broach the subject of fee negotiations for fear of clients baulking at the mention of money. Paul Denvir and Paul Matthews offer advice on how to close a deal with confidence.
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Subject: Measuring marketing and business development. The business development process
Publication: Legal Week
Written by: Clifford Ferguson and Paul Matthews
Although law firms are spending a significant proportion of their budget on marketing and business development, they need to concentrate more on how to measure its effectiveness in order to reap the benefits, say Clifford Ferguson and Paul Matthews.
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Subject: Added value
Publication: Accountancy Age Best Practice magazine
Written by: Paul Denvir
The secret to providing added value is to give client what they want - not what they don't, writes Paul Denvir
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Subject: Marketing trusted advisers
Publication: PM Magazine
Written by: Michelle Gahagan
Michelle Gahagan, of The PACE Partners, looks at the importance of contact marketing and the need for successful collaborations between fee-earners and marketing departments.
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Subject: Software
Publication: Legal IT
Written by:
Consultancy business The PACE Partners has launched a new software application aimed at winning and retaining clients.
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Subject: Beauty parades and pitches
Publication: Accountancy Magazine
Written by: Paul Telfer
Accountancy firms spend thousands of hours every year preparing for and delivering pitches and proposals.
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Subject: Managing Key Clients 2004 - Marketing Services
Publication: PR Week
Written by: Gidon Freeman
The description of the state of the PR industry in The PACE Partners and Willott Kingston Smith qualitative study of market trends across the marketing services industry, released this week, supports widespread anecdotal evidence from among agencies.
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Subject: Managing key clients
Publication: Professional Marketing Magazine
Written by: Paul Denvir
What have you and your clients gained from your expenditure on CRM? Paul Denvir looks at how a firm can get more from these programmes.
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Subject: Client relationship management. Client expectations
Publication: QSweek.com
Written by: Paul Telfer
Understanding and meeting client expectations is something of a challenge – the ultimate prize being client loyalty, repeat instructions, client referrals and the establishment of barriers to rivals.
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Subject: Growing your client base
Publication: QS Week Online
Written by: Romey Ghadially
Q: A quantity surveyor asks: How can my firm expand its client bases over a 2-year period to achieve quite ambitious fee-income targets? And how can I decide which new clients will realistically help me to achieve this?
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Subject: Leadership
Publication: Legal Week
Written by: Kevin Walker
Leadership is a key factor in any law firm, as successfully promoting the talents of individual lawyers is key if it is to fulfil its potential. Kevin Walker looks at how leadership skills can be developed as lawyers progress through five key stages.
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Subject: Cross-selling
Publication: Legal Week
Written by: Paul Denvir
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Subject: Creating new clients research
Publication: Estates Gazette
Written by: Paul Denvir, Kevin Walker
How do surveyors believe they compare with their professional rivals in winning and keeping new business? In 2001 and again in November 2003, The PACE Partners conducted a healthcheck survey into creating new clients.
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Subject: Business development
Publication: Axiom
Written by: Gary Williams and John Monks
Are we in search of the superhuman in partners or are we just not organising our firm in the right sort of way? Should we really expect our lawyers to win business as well as deliver it, manage the client relationship and also motivate and lead teams within the firm?
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Subject: Creating New Clients & Managing Key Clients
Publication: axiom
Written by: Paul Denvir & Paul Telfer
Paul Denvir and Paul Telfer, of The PACE Partners, recommend a new method of attracting new clients, maintaining old ones, and getting rid of dead wood!
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Subject: Accountancy Research
Publication: Accountancy Magazine
Written by: Michelle Gahagan
The PACE Partners is seeking small accountancy firms to participate in a survey of the ways in which they win and retain business in the current ecomonic climate.
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Subject: Beauty Parades
Publication: Legal Hub
Written by: Gary Williams
Your firm has secured its place on the panel and the selection process is history, so what action should you now be considering to ensure that your firm is always the client’s first port of call. Gary Williams offers some suggestions.
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Subject: Small firms' business development
Publication: Accountancy Magazine
Written by:
Small to mid-sized accountancy firms are responding well to current economic pressures. They put in a good performance in a recent study by The PACE Partners, which looked at their approach to winning new business.
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Subject: Cross-selling
Publication: www.qsweek.com
Written by: Tim Rusling
Many QS firms tell us that they wished their clients had a greater understanding of what they do. But they feel that promoting their additional skills and expertise could be viewed as ‘pushy’ and jeopardise great relationships. Cross selling can indeed come across as such, but only when it is handled badly. But when done well, it can bring immense value to both client and firm.
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Subject: Customer focus ICT
Publication: SOCITM Newsletter
Written by: Michelle Gahagan
When Steve Williams joined Sunderland City Council in 2003 as Corporate Head of ICT, he recognised that a change was needed, in particular in the way his department was viewed.
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Subject: Managing Key Clients 2004 - Marketing Services
Publication: PR Week
Written by: Richard Cann
PR agencies are struggling to say no to pitches regardless of their chances
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Subject: The PACE Pipeline
Publication: PSMG Magazine
Written by: Romey Ghadially
I thought you might be interested in a few comments, which my colleagues and I have come across recently in our work within the professional services sector. Do any of them sound familiar to you or your firm’s experience of winning business?
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Subject: Great firms
Publication: Professional Marketing Magazine
Written by: David Tovey and John Monks
Over the last couple of years, The PACE Partners have been studying what makes a really great professional services firm – one that experiences significant year on year profitable growth and builds an enviable reputation with its clients, employees and peers.
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Subject: Client relationship management. Client feedback.
Publication: Legal Week
Written by: Paul Denvir
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Subject: Client relationship management. Client feedback.
Publication: Legal Week
Written by: Kevin Walker
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Subject: Recruitment
Publication: Accountancy Age - Best Practice Magazine
Written by: David Tovey and John Monks
You could lose valuable business if you don’t have high-calibre staff to cope with the work, writes David Tovey and John Monks.
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Subject: Marketing; Business Development
Publication: Accountancy
Written by: Liz Loxton
Are you missing a trick? Failing to establish a cogent sales and marketing strategy is as limiting for the long-term strength of your practice as not having a business development plan, says Liz Loxton.
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Subject: Cross-selling
Publication: Legal Week
Written by: Romey Ghadially & Gary Williams
Offering a broad range of services to existing clients is not as easy as simply 'cross-selling' expertise. A different approach is required, write Romey Ghadially and Gary Williams.
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Subject: Trusted advisers. Client relationship management.
Publication: Finance Today
Written by: Paul Denvir, Michelle Gahagan
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Subject: Cross-selling
Publication: www.legalhub.co.uk
Written by: Romey Ghadially
This article explains how you can develop your existing client relationships in a professional way to encourage clients to purchase new services from your firm.
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Subject: Successful firms
Publication: Legal Week
Written by: John Monks
Excelling in five key areas as a law firm will lead to success - as the success of the UK's top law firms proves. John Monks explains the route to a rewarding and profitable client base.
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Subject: New business development
Publication: Accountancy Age
Written by: Paul Denvir, Paul Telfer
The success of any accountancy firm depends on the quality of its client base. While business opportunities often exist within the current client portfolio, there are formidable barriers to realising them.
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Subject: Cross-selling
Publication: Axiom
Written by: David Tovey
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Subject: Fantastic firms
Publication: Accountancy
Written by: John Monks and David Tovey
In the second part of their analysis, John Monks and David Tovey continue their exploration of what makes a great firm truly great.
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Subject: Nurturing current clients
Publication: QS Week
Written by: Paul Matthews
The constant pursuit of new business is fine, but nurturing current clients is just as valuable.
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Subject: Outstanding firms
Publication: Professional Marketing Magazine
Written by: John Monks and David Tovey
What is the difference between a reasonably successful firm and a really great one? The PACE Partners think they know.
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Subject: Pitching
Publication: Legal Week
Written by: John Monks
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Subject: rainmakers
Publication: Legal Week
Written by: David Tovey
In today’s competitive legal environment, ‘buying in’ talent and the client portfolio which goes with it can seem very attractive. Law firms are sometimes dazzled by experienced professionals with guaranteed fees, a recognised ability to win work and build great client relationships. These ‘rainmakers’ seem to be the answer to many a law firm’s growth plans.
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Subject: Skills and Behaviours
Publication: Accountancy Magazine
Written by: Kevin Walker
Practices need to invest time and money in developing the non-technical skills of their staff, says Kevin Walker.
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Subject: Selling Services
Publication: Accountancy Magazine
Written by: Paul Denvir
Not all accountants are good at selling their services. The trick is to identify weak links and deal with them.
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Subject: Fee confidence
Publication: Best Practice Magazine
Written by: John Monks
Clients will be more willing to pay when they recognise the true value of your services. Knowing how to communicate that is the real trick
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Subject: Key Client Management
Publication: Legal Week
Written by: Kevin Walker
As competition in the upper tiers of the legal profession has intensified, firms have become increasingly predatory in poaching one another's clients. They must work smarter as well as harder if they are to successfully defend their patch, says Kevin Walker
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Subject: Pitches
Publication: Professional Marketing Magazine
Written by: John Monks and Romey Ghadially
How many of your colleagues are currently working on pitches or proposals where they have concerns about whether they will really be successful? How much time has your firm invested in the last year on proposals and beauty parades, where it would seem they were just ‘pipped at the post’?
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Subject: Key Client Management
Publication: Legal Week
Written by: Gary Williams
As much as panel firms may have to work together, standing head and shoulders above the rest is the panel position of choice. Gary Williams advises how to treat your key clients.
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Subject: Coaching
Publication: Accountancy Age.com
Written by: Paul Denvir and David Tovey
A straw poll of FTSE 100 FDs would find that most either have or are thinking about hiring a coach. Paul Denvir and David Tovey examine the benefits.
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Subject: Cross-selling
Publication: Accountancy Age
Written by: Paul Denvir
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Subject: Procurement
Publication: Axiom
Written by: John Monks
Law firms are finding that procurement specialists are increasingly taking an active role in a client’s appointment of legal advisers. In this article we will explain why these new members of the decision-making process are not enemies of law firms. In fact, there are ways to convert these individuals into powerful allies who can work within the client to help you win their business.
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Subject: Measuring marketing and business development
Publication: Axiom
Written by: Kevin Walker
How law firms can get a better return on their marketing investment.
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Subject: Selling professional services
Publication: Legal Week
Written by: Paul Denvir and Gary Williams
In general, lawyers do not make natural salesmen, but some are better than others at using similar skills to grab clients' attention. Paul Denvir and Gary Williams show how to identify the 'can dos' from the 'won'ts'.
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Subject: Key client management
Publication: Accountancy
Written by: Paul Matthews and Kevin Walker
Paul Matthews and Kevin Walker put forward strategies for keeping your best clients to yourself and maximising your relationship with them.
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Subject: Pitch presentations
Publication: Accountancy Age Best Practice Magazine
Written by: Paul Matthews
If you think business pitches are the preserve of marketing and sales. You’d be wrong. Pitches are now a central part of an accountant’s role, says Paul Matthews.
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Subject: Business development
Publication: Construction Marketer
Written by: Clifford Ferguson
Winning new clients is the name of the marketing game - but be sure you really want the ones you pursue and be sure you are right for them. Dr Clifford J Ferguson of The PACE Partners describes how to make these strategic decisions.
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Subject: Business development. Targeting
Publication: Legal Week
Written by: Romey Ghadially
How can your firm be sure to attract the right type of client? Romey Ghadially believes being more selective about the kind of work that you are willing to offer is key.
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Subject: Winning pitches
Publication: QS Week Online
Written by: Paul Telfer
Over the last few months, we have spent a considerable amount of time answering invitations to tender. We haven't been very successful, how can we improve? Click more info to read PACE's response.
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Subject: 'Beauty Parade' series of articles 1of 4
Publication: psmg
Written by: John Monks
Over recent years, as the professional services market has become more competitive, many firms have seen involvement in new business pitches run into several thousands of pounds and sometimes for no return. This is both a huge waste of resources and demotivating to all involved. Yet it is rare for a firm to decline an invitation to tender.
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Subject: Managing Key Clients 2004 - Marketing Services
Publication: Design Week
Written by: Design Week
Design groups are wasting resources on free pitches and believe they are pigeon-holed by clients.
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© 2008 The PACE Partners LLP London England
