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Creating New Clients

The must-have guide to successfully marketing and promoting your organisation's services in 2010 and beyond.

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Seminar 2. How to develop a protection strategy for key clients


When professional services firms start to go hungry, they are forced to go out and hunt - their most desired prey being their competitors' key clients.

So how can you protect your clients from taking an interest in a competitor's advances? How can you build their loyalty to such a degree that they will not entertain the approach of another firm and hold you in such high regard that they alert you to your competitors' strategies in targeting them!

In this online seminar recording, you will gain an overview of a valuable approach to securing key client loyalty (and keeping competitors at bay!).

 

Hosted by Romey Ghadially.

 

We are delighted to offer this seminar as an electronic file to upload on to your firm's intranet or similar system. This would enable your firm's people to:
 

  • Watch and listen to the content of each session
  • Access this thought leadership, whenever and however many times they like

£495 + VAT (total cost £581.63 inclusive of VAT)


Product : Webinar2 | Price : £581.63
 


Purchase this as part of seven or more seminars and you will qualify for a 15% discount. Purchases of seven or more must be processed by telephone on +44 (0)1932 260062 instead of through the online purchase system.

For more information about The Essential Ingredients series click here.



 


 

Articles

When should you make your move?

Published in:
When should you make your move?

When you have been trying to ‘court' a new client for some time (but not yet winning any work), how do you know when to start ‘selling'? Read more >>

Articles

Perfect timing

Is now a good or a bad time to be trying to win new clients?...

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Articles

A trip in to the future?

Having just signed off the largest single piece of corporate entertainment we have ever done for this year's Olympic...

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Articles

Don't 'Spray and Pray'

For the first time in a while, I came across a really pushy door-to-door salesman. It was an experience I'm not keen...

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Member of The Professional Marketing Forum Member of Professional Services Marketing Group
T +44 (0)1932 260062 E tpp@thepacepartners.com