How to defend and develop your firm’s most valuable assets.
A practical guide to planning and implementing best practice in key client management.
By: Kevin Walker, Paul Denvir and Dr Clifford Ferguson
Managing Key Clients has been written to answer this question and to help professionals learn the fundamentals of effective key client management. Clearly and concisely, it outlines the processes and skills required for maintaining good relationships with clients. Like its predecessor, Creating New Clients, this is an immensely practical book that is full of common sense. The authors have between them some 60 years experience of selling and sales management as well as more than 25 years experience in consulting with professional services firms.
Managing Key Clients is £28.99 + postage and packaging.
(£30.49 total cost inclusive of postage and packaging). Purchase is subject to agreeing to our terms and conditions.